Last Thursday evening we had our launch party in Covent Garden. It was amazing to see so many familiar faces wearing our clothes.
Looking around, it felt like we’d come a long way. We first started to think about our brand about a year and a half ago in our small studio in Kentish Town.
When we originally set up Palones, we made a promise to ourselves - that whatever we did, we’d always do it with three basic principles in mind - spirit, imagination and friendship.
SPIRIT – Because we believe in positive energy. If you love what you do, then you’re likely to be good at it.
IMAGINATION – Because we believe that creativity should have no boundaries.
FRIENDSHIP – Because nothing is more important than our relationships with other people.
And so, with spirit, imagination and friendship, we launched our brand with a party. And we have to say, there was plenty of all three in the room.
Thanks to everyone who came. You really helped to make it a great evening.